Client Spotlight: Kelsey Lavigne

House of Colour North Stamford

The Challenge

Kelsey came to me as she was growing House of Colour North Stamford and wanted brand images that would help introduce color analysis to the local community in a polished, elevated, and approachable way.

As a second-career entrepreneur and sole practitioner within an established global brand, Kelsey needed photos that did more than look pretty. She wanted images that showed the client experience, reflected the transformation of color analysis, and helped people understand why she is the right person to guide them through it.

The Result

Together, we created a mix of portraits, process images, and mock-client moments using her drapes, color tools, studio space, and carefully chosen Autumn palette. The result was a gallery that captured Kelsey’s warmth, confidence, expertise, and joyful energy while giving her a strong visual foundation for social media, advertising, publications, website updates, and educational content.

The Best Part

For Kelsey, the images helped her fully step into her new role as a business owner and stylist. They gave her the confidence to stand behind her service, share her work more boldly, and build recognition for House of Colour North Stamford.

“Getting my brand images was what helped me complete that mental transition. Seeing myself — really seeing myself, intentionally lit and styled and in my element — made it real in a way that nothing else had. It gave me permission to stand fully behind what I’m offering, not just as someone who believes in it, but as someone who owns it.”

— Kelsey Lavigne | House of Colour North Stamford